Wix · 4 min read
How to embed Google reviews on Wix
Wix ships an Embed HTML element that accepts any script tag, which makes adding live Google reviews a two-minute job with no App Market subscription. The steps below apply to Wix Editor, Wix Studio and Editor X.
Last reviewed by the Reviews Widget product team.
No app needed
Wix review apps charge monthly and tie your reviews to whatever that app decides to do next. The Embed HTML element is built into every Wix plan that allows custom code, costs nothing extra, and the same snippet moves with you if you ever leave Wix.
Step-by-step in the Wix Editor
Skip the reading — build your widget now
Free plan, no credit card. Your reviews are embedded before you finish this guide.
Build the widget, copy the script tag, then in Wix click Add, Embed Code, Embed HTML, drop the element on the page, choose Enter Code, paste, click Update, resize the element, and publish before checking the result.
- 1
Create your free Reviews Widget
Sign up, search your business name to attach your Google Business Profile, and let the first fetch pull in your reviews and aggregate rating.
- 2
Style the widget
Choose grid, masonry, list, carousel, a scrolling marquee, review popups or a floating star badge, set colours and corner radius to match your Wix theme, and check the live preview at each device width.
- 3
Copy the embed snippet
Open the Embed tab and copy the one-line script tag.
- 4
Open your site in the Wix Editor
Open the page you want reviews on in Wix Editor, Wix Studio or Editor X.
- 5
Add an Embed HTML element
Click Add, then Embed Code, then Embed HTML — in Wix Studio it appears as Embed a Widget. Drag the element onto the page where the reviews belong.
- 6
Paste the snippet
Click the element, choose Enter Code, paste the script tag, and click Update. Wix's editor may show a placeholder rather than the rendered reviews.
- 7
Resize, publish and verify
Drag the element to roughly the height the reviews need, click Publish, then open the live URL. Run it through Google's Rich Results Test to see the JSON-LD parse.
Wix Editor, Wix Studio and Editor X
| Editor | Menu path | Notes |
|---|---|---|
| Wix Editor | Add → Embed Code → Embed HTML | Drag to position and resize freely |
| Wix Studio | Add → Embed → Embed a Widget | Sits inside your responsive grid |
| Editor X | Add → Embed → Embed HTML | Respects the section's responsive stack |
Custom code embeds require a Wix plan that permits them. On a free Wix site the element may be unavailable or restricted, so check your plan before starting.
Sizing the embed element
Wix embeds live in a fixed-size box rather than growing with their content, so the height you drag is the height you get. Give the element a little more room than the reviews need and Wix will not add an internal scrollbar.
| Layout | Typical height | Best for |
|---|---|---|
| Carousel | Short — one row of reviews | Tight sections and mobile |
| List | Medium, grows with review count | Narrow columns |
| Grid | Tall — two or three rows | Full-width sections |
| Star badge | Very small anchor element | Sitewide placement |
On mobile, check the element separately — Wix keeps mobile sizes independent, so a correctly sized desktop embed can still clip on phones.
Troubleshooting
| Symptom | Likely cause | Fix |
|---|---|---|
| Placeholder box in the editor | Wix does not run embedded scripts in the editor | Publish and check the live site |
| Scrollbar inside the embed | Element shorter than the reviews | Drag the element taller |
| Reviews clipped on mobile only | Mobile element size set separately | Resize in the mobile editor view |
| Embed element missing from the menu | Plan does not allow custom code | Upgrade to a plan that permits embeds |
| Changes not showing on the live site | Site not republished, or browser cache | Republish and hard-refresh |
| Widget looks narrow | Element narrower than the section | Stretch the element to the section width |
Sources & further reading
- Wix — adding HTML code to your site — Official documentation for the Embed HTML element
- Wix Studio — embedding custom code — Wix Studio's equivalent embed flow
- Google Search Central — review snippet guidelines — Self-serving review rules